DITA EYEWEAR · SUNGLASSES AND OPTICAL FRAMES
DITA

Privacy Policy

TODO(dita-copy): date this policy takes effect

1. Information We Collect

We collect the account details you give us — your email address and password — and the style profile you build: the photo you upload for analysis, the preferences you set, and the frames you save. We also record how you use the store, so search and recommendations get better at reading what you mean.

2. How We Use Your Information

  • Answer your searches and recommend frames
  • Generate virtual try-on images from the photo you upload
  • Keep your profile and saved frames between visits
  • Send account emails such as sign-in links and password resets
  • Detect and prevent abuse of the store

3. AI and Your Data

Your photo and style profile are used to personalise what you see and to generate try-on images. Generating a try-on image sends the photo to the image provider that renders it. Your photos are never shown to other shoppers. TODO(dita-copy): confirm how long uploaded photos are kept and state the retention period here.

4. Data Sharing

We do not sell your personal data. We share it only with the providers that run this store — hosting, authentication, and the image models behind virtual try-on — and only as far as each needs to do its job.

5. Data Security

Personal data is encrypted in transit, access is limited to the people who operate the store, and the photos you upload are served through short-lived links rather than public URLs.

6. Your Rights

You can review and change your style profile at any time from your account. To access, correct or delete the rest of your personal data, or to withdraw consent for virtual try-on, write to TODO(dita-copy): privacy contact email address.

7. Contact

For privacy questions about this store, write to TODO(dita-copy): privacy contact email address.